Domestic, Offshore, Nearshore
There are call centers located all throughout the world, serving markets all across the globe. In the United States, when companies are seeking an outsourcing partner, they will often evaluate between domestic, nearshore, and offshore options. What exactly do these terms mean?
Domestic business process outsourcing providers are U.S.-based locations that provide outsourcing services across multiple industries and verticals. From the major outsourcing firms, to small and medium sized BPOs, there are plenty of outsourcers who provide call center services in the United States. Benefits of outsourcing to a domestic partner include ease of communication, common culture, and drawing from a qualified talent pool. Among the trade offs though are that they often come with a heftier price tag, and could be costly investments for your company.
Offshoring is an outsourcing arrangement usually performed at locations much farther than your place of business, usually on the opposite side of the world. US companies that use offshore partners will have their centers located in eastern Europe, or India, Pakistan, the Philippines. Using offshore centers can be cost effective, however linguistic, cultural, and time differences should be a consideration when choosing your offshore BPO partner.
Nearshoring provides a generous compromise between the benefits provided by domestic and the cost effectiveness of offshore. Nearshore call centers are typically located in places that share similar time zones to the customers they serve. Examples for the United States include Canada, Mexico, the Caribbean, Central America and South America. Nearshore centers are easy to access as they are usually just a day’s trip away. For instance, the TSI call center is located in Managua, Nicaragua.
Why Nearshore in Nicaragua?
Nicaragua is nestled in the heart of Central America; just a short two-and-a-half hour flight from Miami, and less than three hours from Houston. When you select an outsourcing partner it is important to understand who will be representing your company, brand and customers, and how effective they will be at doing this. Nicaragua has close cultural and historical ties to the United States.
Everything from television and movies, to baseball being the national pastime, and scores of Nicaraguans having family and friends in the United States, it is one of the more “American-influenced” countries of Latin America. In fact, many of our agents have spent time or lived in the United States, and are very much acquainted with American accents, slang, idioms, colloquialisms, etc. Most importantly, they understand the American customer.
Nearshoring provides an effective way to manage a working partnership between company and vendor for the most optimal results while maintaining a cost effective way to reduce overhead and increase profits to your organization.